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Privacy & Data Protection USA
"Data Protection: Global Compliance Management"
Tuesday, 24th of May 2011
(rescheduled from Monday, 7th of March 2011)
Loyola University
Chicago, Illinois, USA
   
Conference Agenda:
 
8:30 AM - 9:00 AM
Registration & Coffee

9:00 AM - 9:05 AM
Chair's Introduction: Privacy & Data Protection overview
Chairman: Barbara Bennett, Partner, Hogan Lovells US LLP

Part One: Safe Harbor, Model Clauses, BCR and the APEC Solution

9.05 AM - 9.35 AM
Data Protection: Federal Trade Commission Keynote Address.
Keynote Speaker: C. Steven Baker, Director, Midwest Region,
Federal Trade Commission


9.35 AM - 10.00 AM
BCR: Can one size fit all?
Speaker: Brian Hengesbaugh, Partner, Baker & McKenzie LLP
- Application process how it works in practice.
- Challenges/learning points.
- How do they compare to other options

10:00 AM – 10:25 AM
Data Protection: Safe Harbour and Practical Implementations
Speaker: Robert L. Rothman, President, Privacy Associates International LLC

10:25 AM - 11:10 AM
Ensuring Data Protection Law Compliance in Multiple Jurisdictions
Speaker: Liisa M. Thomas, Partner, Winston & Strawn LLP
- What are key privacy concerns for US companies that operate in multiple jurisdictions?
- What are some of the major concerns when taking a US compliance approach into the EU?
- Into other jurisdictions?
- Is a uniform compliance policy feasible?
- What are some practical steps companies that operate in multiple jurisdictions
can take for risk and compliance management

11:10 AM - 11:25 AM Coffee

Part Two: Data Protection And The Workplace

11:25 AM -11:50 AM
SARs in the current climate
Speaker: Vincent J. Vitkowsky, Partner, Edwards Angell Palmer & Dodge LLP
- A primer on the basic rules
- Some practical issues and how to address them
- Discussing the changing landscape of the law and current climate and the impact on SARs

11:50 AM - 12:15 PM
Compliance, Data Security and Data Privacy:
Creating Solutions That Work Globally

Speaker: Heidi Salow, Shareholder, Greenberg Traurig LLP
- Understanding the conflicts between US and EU regimes
- Case in Point: Treatment of IP Addresses and Cookies
- Unique Considerations Associated with Cloud Computing
- Implementing workable compliance solutions for multinationals

12:15 PM - 12:40 PM
Outsourcing, Insourcing and "The Cloud"
Speaker: Rebecca S. Eisner, Partner, Mayer Brown LLP
- What are the legal issues?
- Shifting distinctions between "data controllers" and "data processors"
- Jurisdictional problems. Whose law applies?
- Offshoring. - How to address data protection in the Cloud

12:40 PM - 1:00 PM
The Data Protection Interactive
Panel Chair: Barbara Bennett
Panelists: Liisa M. Thomas, Rebecca S. Eisner, Heidi Salow,
Robert L. Rothman, Brian Hengesbaugh, C. Steven Baker

- SOX, Data Protection and Hotlines
- Responding to Privacy Breaches
- Binding Corporate Rules
- Data Protection and Outsourcing
- The Cloud

1:00 PM - 2:00 PM Lunch

Part Three: Marketing, Kids and Social Networking

2:00 PM - 2:05 PM
Co-Chair's Introduction: Privacy & Data Protection overview
Co-Chair: Doris A. Patrick, President, Patrick Consulting Services LLC

2:05 PM – 2:30 PM
When will a Marketing Director go to Prison?
Tesco Ireland has just been fined and forced to stop sending marketing emails. As the regulators get tough, where are the man-traps waiting for the unwary marketing dep’t to walk right in to?

Speaker: Tim Beadle, Director, Atrium, (UK)
- Gaining consent and what 2011's "cookie law" will require
- Behavioural vs contextual data
- Data sharing and buying

2:30 PM - 2:55 PM
Data Protection For Children: The problems of getting consent & other potential pitfalls
Speaker: Lindsey L. Tonsager, Associate, Covington & Burling LLP
- The ability to enforce a child's right to privacy (even when they dont think they need it).
- CARU, contract law, and protections under COPPA.
- What is verified parental consent? And when Marketers dont need it.
- When is a child not a child? How technology can help or hinder.
- On-line promotional activity directed to your child customer: sweepstakes and contests, chat rooms, product reviews, and other fun stuff!!

2:55 PM - 3.25 PM
The U.S. Perspective to Social Networking, Advertising, Marketing and Privacy Issues: Legal and Compliance - The U.S. Perspective to Social Networking and Privacy
Speaker: Edward R. McNicholas, Partner, Sidley Austin LLP
- Social Media - Advertising and Marketing
- Company Social Media Governance and Policies
- Digital Age Privacy - Does privacy really exist anymore?

3:25 PM - 3:45 PM
Panel Discussion: Social Networking, Marketing and Privacy
Panel Chairman: Doris A. Patrick
Panelists: Tim Beadle, Lindsey L. Tonsager, Edward R. McNicholas

3:45 PM - 4.00 PM Coffee

Part Four: Information Security
Chair: Barbara Bennett, Partner, Hogan Lovells US LLP

4:00 PM - 4:25 PM
Privacy and Security Litigation
Speaker: Ian C. Ballon, Greenberg Traurig LLP
- class action litigation update
- security breach update
- flash cookie litigation
- federal preemption of certain privacy and security claims
- compelling the disclosure of the identity of anonymous and pseudonymous actors
- social network issues
- winning strategies in litigation
- ways to minimize the risk of litigation

4:25 PM - 4:50 PM
Information Security: Responding to Investigations by the FTC
Speaker: Peter F. McLaughlin, Senior Counsel, Foley & Lardner LLP

4:50 PM - 5:15 PM
Managing A Crisis
Speaker: Bart A. Lazar, Partner, Seyfarth Shaw LLP
- Investigation and first response
- Notification to regulators / individuals
- Managing communication
- Managing liability

5:15 PM - 5:30 PM
Panel Discussion: Information Security
Panel Chairman: Barbara Bennett
Panelists: Ian C. Ballon, Peter F. McLaughlin, Bart A. Lazar

5:30 PM Chairman's final remarks and close of Conference.
Chairman: Barbara Bennett, Partner, Hogan Lovells US LLP

5:30 PM - 7:30 PM Cocktail Reception


Sponsored by:
 

Patrick Consulting Services, LLC


Privacy Associates International LLC


Official Media Partner

Official Association
WHO SHOULD ATTEND?:
You will have the opportunity to meet players in the industry and discuss the latest issues with: Chief Executives, Chief Operating Officers, Managing Directors, Heads of Human Resources, Strategy Directors, Commercial Directors, Communications Directors, Sales and Marketing Directors, Heads of e-Commerce, Heads of Business Development, Heads of Compliance, Regulatory and Legal Affairs, Consultants and Advisors, Heads of IT & Database Management.
   
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